Super Bowl XLIV: Concerts roundup. Who's in town? Yep, and so are Black Eyed Peas, Rihanna, Barenaked Ladies and others. The band is among the plethora of performers that will stream into South Florida for the Super Bowl. It's one thing to know The Who is scheduled to rock the Super Bowl on Feb. 7 at Sun Life Stadium. It's another to spring for the ticket. This is a 12-minute, made-for-TV concert sandwiched by halves of football. Who but The Who would go to Super Bowl XLIV just for the music...